Six Pixels of Separation host Mitch Joel and I at CaseCamp Montreal

A belated note on last week’s CaseCamp Montreal, which I attended during my family vacation (somehow, I was able to sweet-talk my wife into granting me a few hours of “non-family time”).

The photo above is one of several from the event that I’ve uploaded to my Flickr account.

CaseCamp Montreal was the perfect example of what an unconference can and should be. It was almost entirely self-organized through a wiki, and in the span of just two to three weeks, attracted some 65 registrants (about 50 of whom ultimately turned up). Mitch Joel had gotten the ball rolling in mid- to late June with a couple of blog posts and mentions on his Six Pixels of Separation podcast, and the word-of-mouth nature of the new-media space took over from there.

CaseCamp Montreal comprised five marketing case studies — four in English and one in French, and all of the presenters stuck to the “rules.” They stayed on message and on time, and drew plenty of questions from the audience.

And thanks to CaseCamp and my good fortune, I can now also call Mitch Joel a friend. Listen to the both of us recap the night on the most recent edition of the New Comm Road Podcast.

[Technorati tags: NewCommRoad, Mitch Joel, CaseCamp, CaseCamp Montreal.]

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