Is your business ready to launch a blog or podcast?

Hosted by Bryan Person and Mike Bellina.

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IN TODAY’S SHOW:

• Podcast ID – no superstitions here
• Voice man Lee Hopkins
• Requests to subscribe to the show in iTunes and to leave us audio feedback on our comment line (number below)
• Audio feedback from Paul at HeeHawMarketing.com.
• Promo for PodCamp Boston, which takes place on September 9-10 at Bunker Hill Community College, Boston
• Conversation with Bryan and Mike – key questions to consider when deciding whether your business should launch a blog and/or podcast
1. Are you truly committed to blogging and podcasting and do you have the time it takes to do them effectively?
2. Do you recognize that blogs/podcasts are not simply glowing testimonials for your company but an online conversation that can morph in any direction?
3. Do you understand that you don’t have full control of your brand?
4. Do you recognize that the blog/podcasts themselves may not make you money, but that they can lead your readers/listeners to your other services and products that do?
• Show close

Other sites mentioned: Starbacks “ad” on YouTube, The Poor Bastard

MUSIC:

• From GarageBand.com: Still Holding On, by Rantings of Eva

YOUR FEEDBACK:

• Leave your text and audio comments below this post
• Send us audio files or text e-mails to comments-AT-NewCommRoad.com
• Call us on our comment line: (206) 202-3996

Technorati tags: New Comm Road, Bryan Person, Mike Bellina, AOL, Starbucks, Blubrry, podcasting, blogging, Lee Hopkins.

LISTEN:

Running time: 32 minutes, 21 seconds.

Direct download this episode, or listen using the player below!

 

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