A nice “Small Business Matters” column by Jennifer Heldt Powell in today’s Boston Herald about the benefits of business blogging: “Blogs offer big bang to small biz” (gotta love those Herald headlines).

Both Chris Brogan and I are mentioned in the story. Here’s my quote:

“[Blogging] is an open conversation with customers,” said Bryan Person, a blog and other new-media consultant. “[Small business owners] can talk to their customers about what they’re doing and get instant feedback.”

So if you’re here from the Boston Herald site and/or you’re a small business owner, welcome! Here’s a little more about me. What I want you to know is that blogging is a powerful communication channel that helps you to understand your customers.

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