Christopher S. Penn and John Wall were talking in a recent episode of Marketing Over Coffee about a simple way to give your blog a bit of extra Google juice: add your own posts to your shared Google Reader feed.

I’ve already written about the value of sharing interesting posts from others. But what about your posts? They have plenty of value, too — and by including them in your publicly shared Google Reader feed, you’ll also be generating meaningful incoming links back to your site. Google likes that. Technorati does, too.

Great tip, guys — and thanks to Mitch Joel for the reminder in episode 65 of the Six Pixels of Separation podcast.

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